Company Information

Headquarters
Colombia
Founded in
-
Employees
Speciality
Abu GarciaBerkleyFenwickHodgmanJohnsonMitchellPennPfluegerSebileShakespeareSpiderWireStrenUglyStik
Overview
Pure Fishing is THE global leader in the fishing tackle industry, with a portfolio of iconic brands that includes Abu Garcia, Berkley, Fenwick, Penn, Pflueger, Shakespeare, SpiderWire, and Ugly Stik. Our team of industry-leading experts and our global network of operations and innovation hubs produce world-class products designed to delight our customers and exceed the needs of anglers worldwide.   But fishing to us is not just about business, it is about time shared with family and friends, time on the water, excitement and the environment. We are a passionate team dedicated to creating memorable experiences by helping anglers everywhere have more fun catching more fish.
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Employees:

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Angie McDermott

Director, Retail Marketing

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Jeff Ruckdashel

Director of Sales

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Brenda Johnson

Senior Sourcing Manager, North America Durables


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Jason Duncan

SAP WM & Logistics Lead

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Bryce Hundley

Manufacturing Engineer