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Thrive is a local monthly lifestyle magazine, focused on providing news and information about living a full, balanced and healthy life. Distributed at no charge in 200 businesses and rack locations throughout Southwest Louisiana, it began in 2003 as a quarterly publication and has grown to 12 issues a year. A snapshot of Thrive’s target demographic audience: • Age: 25 - 54 • 78% have a professional occupation • Income: $65,000 and above • 65% graduated from or attended college • 70% are homeowners • 60% are married In essence, these are educated, active members of the community, who have discretionary income to spend on health, hobbies, children, home, leisure time, wardrobe, automobiles, travel, restaurants, etc. They are looking for ways to make their lives easier, more enjoyable, and efficient, both at work and at home. They are looking for products and services just like yours.
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