Company Information

Headquarters
Canada
Founded in
2016
Employees
Speciality
videostorytellingdata analysisnative advertisingpublishingsocial discoveryvideo productioninfluencer marketingvideo distributioncontributor networkcontent creationsocial videoFacebookYouTubescience media
Overview
Explore The Underknown Underknown presents a variety of short-doc series that search for the underlying truth of how our world operates and how it came to be. Our shows take you to the frontiers of science, tell the greatest underknown stories from history and make the most complex ideas and theories entertaining and accessible. Underknown takes you beyond the familiar to explore, question and marvel at the magnificent vagaries of life on Earth and the Universe and ponder our best hopes for our planet, our lives, our children and our future. Audiences are online, on smartphones, on Facebook, Instagram and YouTube. And these audiences aren’t using a TV Guide to find the good stuff anymore, they’re getting content suggested by highly sophisticated algorithms. Such new video watch experiences and ways of content discovery require new kinds of storytelling, content formats and production workflows. Underknown shows are tailored to this new world and thrive in it. What We Do We use data science and workflow innovation to incubate and produce captivating video storytelling for social media and as a proving ground for TV and film. We currently produce content for half a dozen web series on a daily basis. Who Cares? Our underknown stories, hypothetical possibilities, extraordinary creatures and amazing facts have been watched for more than 1 billion human minutes (that’s almost 2,000 years.) What We Offer We provide video storytelling, native advertising, IP development and social testing services to media companies, film studios and brands. We master social video platforms, work with us! Underknown is brought to you by Backyard Media Inc.
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Employees:

static-employee
Raphael Faeh

Co-Founder / Head of Product

static-employee
Anna-Maria D'Angelo

Executive Assistant


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Moah Christensen

Science Communicator and Researcher