Amanda Thompson Buffington
Managing Partner & Co-Founder at Hope Leigh Marketing Group
Amanda H. Thompson: Recruitment media strategist and employer branding specialist. I develop creative recruitment strategies for my clients and help improve ROI on their recruitment budgets. I spent almost 7 years at Monster.com and managed over 30 Fortune 1000 companies' recruitment strategies. After being recruited to Bayard advertising as VP of Client Strategy in 2012, I enjoyed the ability to create true custom recruitment solutions for my clients. I am a hands-on sales leader with now 15+ years of experience on the agency and vendor side of the recruitment marketing business, and I've launched national employer brands and pioneered mobile technologies to generate applicant flow. I have a proven track record of successfully improving ROI on recruitment spend for clients and creating customized solutions that generate qualified candidates. I have consulted for brands such as: CBRE, Love’s Travel Stops, Neiman Marcus, Exelon, Alorica, Mattress Firm, Motel 6, Overhead Door Corporation, 2020 Companies, Remington Hotels, and many more. Strategic thinking with data-driven results is my approach, and I know how to speak to clients and job seekers in an ever-evolving world of HR technology and most importantly, inspire talent acquisition leaders to make changes necessary for their organizations to thrive. Specialties: Employer Branding, Employer Value Proposition, Internet Advertising, Recruitment Advertising, Recruitment Video, Career Site Design, Social Media, Staffing, Recruiting, Job Boards, Aggregators, Advertising Sales, Contract Management, Contract Negotiation, Media Buying, Digital Marketing Programs, Customer Satisfaction, Marketing, Sales, Outside Sales, Consultative Sales, New Business Development.
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