Global Head of Product & Marketing, CADEX/Gear at Giant Group 巨大集團
Forward-thinking marketer, product manager and innovator continually forging profitable new paths, including transforming ideas into new business opportunities, cultivating brand development and product messaging, product positioning, and endorsement programs resulting in increased responsibilities. Driven professional focused on continued success in managing brands, product development, product marketing, business and creative development. Directed multi-million-dollar expansion and revenue growth of leading companies through the development of core global business segments, including new market penetration and product development. Unique blend of sales and marketing, research and development, technical and commercial insight. Consistent execution of wide-ranging business, product, marketing, communications, products and new product introductions, to boost business opportunities into profit. Expertise in motivating cross-functional teams, creating a passion for the brand, achieving quantifiable goals, and cultivating relationships with key business and media partners. Specialties: Brand Management • Business Development • Campaign Management • Market Positioning • Market Research • Competitive Product Positioning • New Product Development & Launches • Product Lifecycle Management • Go-to-Market Strategy • Sales Development & Penetration • Strategic Contract Negotiation
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