Shikdar Akhtar-Uz-Zaman

Guest Faculty for MBA

Shikdar Akhtar-Uz-Zaman is one of the key media professionals in Bangladesh with 17+ years media management experience in home & abroad; both in agency & client. Zaman is currently heading Media Management, Sponsorship & Brand Ambassador Marketing of Grameenphone. Zaman started his own venture, Digital Tree Bangladesh Ltd., with like-minded entrepreneurs. The core focus area of the organization is to introduce various advantages of modern ICT services in the traditional business to make an improvement in the overall experience. Digital Tree is focusing on different Digital Services to make life easy. He has the experience to work with a wide range of advertisers like Unilever, Reckitt Benckiser, P&G, Marico, Nokia, Grameenphone etc. during his career in media agency. As a believer of media innovation, he delivered more than 200 innovations out of which a lot of were first time in the country & region. He is the instrumental of 30+ branded TV contents for different brands. He started his career in 2003 with Mindshare Bangladesh, a GroupM agency. In 2005 Zaman Setup Maxus in Bangladesh under GroupM, led it for 5 years & made it as highest revenue contributor to GroupM by 2010. In the middle of Maxus career he moved on to Sri Lanka in 2006 to lead MediaCom. Zaman added Nestle, Grameenphone, Samsung once he returned to Maxus Bangladesh in 2007. After 7 years of agency experience he moved on to Grameenphone in 2010. As a knowledge expert Zaman conducts sessions in different universities & institutes. He has developed a number of media professionals who are successful in their career in agency & client. Zaman is the Joint Secretary of Bangladesh Media Forum, an industry body comprising of Media House, Media Agency & Advertisers. He was the jury of Festival of Media APAC Award 2018. Zaman is an MBA in Marketing & Finance from East West University and BBA from IBA-JU. He secured scholarship in all through his academic life.

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Shikdar Akhtar-Uz-Zaman's role in International Standard University is Guest Faculty for MBA