I am a 16 years-experienced Digital Professional, with a proven track record in delivering profitable growth through CRM, Digital and E-commerce products for FMCG. Before Diageo, I spent four years in Academic research. After earning my PhD, I then moved to the private sector where for the last ten years, I held various roles in Danone and the Coca-Cola System, delivering CRM, Data and Digital S...
|Title||Global Head of Digital Execution (B2B)|
Food and Beverage Manufacturing
|Skills||Digital Marketing, Web 2.0, Strategic Communications, Digital Media, Digital Strategy, Marketing Communications, CRM, Social Media, Marketing, New Media, Business Strategy, Research, Integrated Marketing, Communication marketing, Strategic Planning, Marketing digital, Marketing Strategy, Competitive Intelligence, Analytics, Big Data, Média numérique, Marketing intégré, Stratégie marketing, Net Promoter Score, Stratégie numérique, Réseaux sociaux, Stratégie commerciale, Marketing 3.0, French, Dutch, English, E-commerce, Product Management, Agile Project Management,|
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