Charles Friend

Chief Executive Officer at Green Toys Inc.

I grew up in the consumer packaged goods industry as my grandfather Sol founded On-Cor frozen foods. Most recently, I worked as the Senior Associate at 2x Consumer Products Growth Partners, a consumer focused growth equity fund. While there, I evaluated more than 1,000 deals, co-led the underwriting and due diligence for Beanitos, a healthy snack food company, and evaluated other potential investments. I also served as a Board Observer for both Tasty Bite and Beanitos, helping implement both financial and sales strategies to create value for the companies. Prior to joining 2X Consumer Products Growth Partners, I worked at On-Cor Frozen Foods in various capacities, including Director of Corporate Strategy, Marketing Manager and Area Sales Manager. I began my career with Crossmark Inc. in a management rotational program. I received a BA from University of Michigan and an MBA from The Kellogg School of Management, where I graduated as a member of the Beta Gamma Sigma Society. Charles currently serves on the JCYS board, is an avid Chicago sports fan and obsessively cheers for the Michigan Wolverines. Friend Group Website: Investment Criteria The Friend Group is searching for consumer packaged goods companies with the following characteristics: • Proven track record of success sustained over time • Differentiated consumer proposition • Defendable market position • Strong potential for future growth • EBITDA of at least $500,000 (preferred) Consumer Packaged Goods categories of interest include: • Food & Beverage • Beauty and Personal Care • Household products • Baby/Child • Pet • Alternative brands

Contact Information

Business Email
San Francisco, California, United States

Company Information

Founded Year
11 - 50 ( View All )
Toy design and manufacturing

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View Colleagues

Mondonna Hemati
Mondonna Hemati

Account Executive

Lawrence Cruz
Lawrence Cruz

Product Designer

Liz Quick
Liz Quick

Senior Designer

Sara Paculdo
Sara Paculdo

Senior Industrial Designer

Julie Hooghkirk
Julie Hooghkirk

Accounts Payable

Frequently Asked Questions Regarding Charles Friend

What company does Charles Friend work for?
Charles Friend works for Green Toys Inc.
What is Charles Friend’s role in Green Toys Inc.?

Charles Friend's role in Green Toys Inc. is Chief Executive Officer

Who are Charles Friend’s colleagues?

Charles Friend's colleagues are Mondonna Hemati, Lawrence Cruz, Liz Quick, Sara Paculdo, Julie Hooghkirk.