Josh Carrico

Sr. Director of Digital Marketing & E-Commerce at Totes Isotoner

Josh Carrico is the Sr. Director of Digital Marketing & E-Commerce at Totes Isotoner based in United States.A pioneer in e-commerce, described as an early adopter, active in the field for over +20 years. Combines strong technical skills, an exceptionally creative and imaginative ability to effectively and profitably target chosen markets, with strategic business planning and execution. Has worked for many globally prominent brands, for whom I’ve been able to effectively adopt & grow digital technologies, B2C / B2B business strategies and significantly expand sales while maintaining strict control of brand identity. Data / Metrics Driven. I have also managed my own successful online retail businesses in the extremely competitive world of youth fashion clothing. Skillset includes: Proven strength in project and resource management skills, Dev-op, operations, vendor management, team leadership, negotiation and influencing, business strategy, client and agency relationship building. Ability to lead the strategy development, roadmap and execution for eCommerce. Full P&L Responsibility. Digital Customer Acquisition. Demandware, Magento, Bazaarvoice, Marketo, Google Adwords (certified), Facebook Advertising, Google Search / Paid / Analytics (certified), Cybersource, EDI, ERP integrations, International Commerce, Adobe Coldfusion, Photoshop, Excel Magic, SQL, mySQL, T-SQL, social media, SEM, SEO, PPC, Wordpress, Amazon Seller Central / Vendor Central / FBA, interactive media, Responsive Design, strategic thinking, website content management with graphical and user interface design; search engine optimization and analysis, including marketing strategies; email marketing; and subscription-based products and services. "We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down new paths." - Walt Disney

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Sr. Director of Digital Marketing & E-Commerce at Totes Isotoner

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United States


Apparel & Fashion


Founded in 1923 and headquartered in Cincinnati, Ohio, totes»Isotoner is the world's leading designer, marketer and distributor of functional accessories in the rain, cold weather and footwear categories. The company's broad product portfolio includes umbrellas, gloves, hats, slippers and sandals. In 1997, totes and Isotoner merged to form the totes»Isotoner Corporation. Proprietary brands in the US include —Isotoner (cold weather and slippers), totes (umbrellas, rainwear, slippers, boots and gift items), Acorn (slippers, socks and casual footwear), and Manzella (gloves and hats). Our Culture Our Company’s culture embraces the vision to be the fastest growing weather and accessories company in the world. We employ focused, multi-functional teams working together to create quality weather and comfort products for our consumers. Our winning culture is built on being collaborative, nimble, fast-acting, and by exhibiting personal leadership and ownership at every level. Our People At totes»Isotoner, our associates are committed to providing our customers with the very best in quality products and exceptional service. Our commitment stems from hiring a talented, hardworking workforce with a passion for excellence and a diversity of knowledge, backgrounds and skills. Our associates have supported the company’s success in becoming an industry leader in our product categories of umbrellas and rainwear, slippers and casual footwear, and gloves and cold weather accessories. What We Offer Join totes»Isotoner and enjoy the challenge of a fast paced team environment, where personal leadership and initiative are rewarded. We strive to offer our associates a wide range of benefits, including health, dental, vision, life, 401(K), tuition reimbursement and flexible work schedules.

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Josh Carrico Work Experience and Education

Work Experience

Delivery Services Manager
Jagged Peak
Senior Application Developer
Jagged Peak
E-commerce Delivery Services Manager
Jagged Peak
Director of E-Commerce & Digital Sales
Rocky Brands, Inc.
Sr. Director of Digital Marketing & E-Commerce
Totes Isotoner
Heartcore Clothing Inc
Idea Mojo LLC
Founder / Owner
Heartcore Clothing Inc
Founder / Owner

Education Background

Management Information Systems, General

University of South Florida

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Eugénie Sales
Chef de Produits Accessoires et Chaussants at Totes Isotoner
Vickie Fightmaster
Manager Human Resources at Totes Isotoner
Phil Bates
National Account Manager at Totes Isotoner
Vicky Bamesberger
Executive Assistant at Totes Isotoner
James Pierce
Corporate Vice President, Corporate Supply Chain/Planning at Totes Isotoner
Tom Burton
National Account Manager at Totes Isotoner
ed medina
Shipping and Logistics Manager at Totes Isotoner
Alice Southern
Product Development Manager at Totes Isotoner
Kevin Crociata
Senior Vice President & General Manager US Market at Totes Isotoner

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Josh Carrico

Sr. Director of Digital Marketing & E-Commerce

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President at Totes Isotoner

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Josh Carrico’s colleagues are Eugénie Sales, James Thatcher Lchb Ccs, Vickie Fightmaster, Phil Bates, Vicky Bamesberger, James Pierce, Tom Burton, ed medina, Alice Southern, Kevin Crociata.

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Josh Carrico’s role inTotes Isotoner is Sr. Director of Digital Marketing & E-Commerce

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